Meet SONGA by Safaricom, an application providing music lovers a music streaming plat form with over 2 million local and international songs from over 400,000 artists.
The SONGA by Safaricom app offers online and offline play interfaces, track and full album downloads, playlist creation and an ability to share links with other subscribers.
Safaricom has signed agreements with major international and African music labels and companies including Sony Music Entertainment, Africori, Africha, Ngoma and Expedia, and is at an advanced stage of negotiation with other labels.
“Sony Music Entertainment is proud to be associated with this unique product that we believe is well positioned to deliver on its promise to entertain and capture unique moments in our lives.” Sean Watson, Sony Music Entertainment Africa Managing Director
The app will have a 14 day trial period and there after customers will have to choose between the following subscriptions;
- Ksh 25 per day
- Ksh 150 per week
- Kshs499 monthly
The network provider paid out over Sh1.4 billion in royalties to artistes over the years, emphasizing its commitment to growing the Kenyan music industry.
“We are excited to launch yet another service that will provide an additional revenue stream to Kenyan artistes and increase their earnings because we believe in working together to make great things happens,” Sylvia Mulinge, Safaricom Director of Consumer Business
The application which is currently available in Google Playstore is still under development.